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| This is one of my most memorable projects. While working at the very talented and unique branding group, BIG(Ogilvy & Mather), I was lucky enough to work on the Coca-Cola rebranding project with creative director, Barry Deck, and other incredibly talented designers. Gratefully, Barry gave me an amazing opportunity to execute this swirly, uplifting and feminine Coke Light(=Diet Coke) brand style for the European market. The ads, I saw on the street during my Paris trip, looked quite different from my original designs, but I definitely saw my fingerprints on them. | |||
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These are the ads I found online(left) and photographed at the street cafe in Paris(right). |
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© 2004-2009 Hee Chun | New York, NY | |